The Content Strategist plays an important role on the Consumer Engagement team. Responsible for overall content planning, roadmap and development across social media, web and email marketing. Driven by a desire to drive organic traffic to the website and increase brand engagement. Works closely with brand compliance, web development SEO partners to innovate new and creative ideas.
Digital content strategy, planning and execution (60%)
Project Management Initiatives (30%)
Other Duties: (10%)