About Ygrene Energy Fund:
Ygrene Energy Fund is a leading provider of clean energy financing for residential and commercial properties throughout the United States. The award winning, privately funded YgreneWorks™ program provides immediately accessible financing for energy efficiency, renewable energy, hurricane protection, and upgrades. Ygrene is committed to making it easy for families to invest in their future and a healthier environment. Over the next five years, Ygrene is projected to create tens of thousands of local jobs and invest hundreds of millions into local economies.
The Senior Manager, Marketing role is responsible for the development of data driven go-to-market (GTM) marketing strategies to support successful new product/new market and partnership launches to achieve business and marketing objectives. This position helps the organization develop segmentation and target market opportunities, as well as retention and evolution of partnerships through various marketing strategies and tactics. Effective product development, a data-driven mindset and ability to independently lead marketing strategy in collaboration with cross-functional partners (Sales, Operations and other internal stakeholders) is vital for success. This role will additionally lead channel strategy and execution of Direct Mail programs in conjunction with the Customer Engagement group.